Marketing v cestovním ruchu
Food Service, 3/2009, s. 15-18. ... Industrial Marketing Management, 21/1992. TOMEK ... DostupnAc na http://www.docstoc.com/docs/3626609/The-Concept-of- the-Marketing-Mix-NEIL-H- BORDEN-Harvard; stazeno dne 12. 4. 2009. CONSTANTINIDES, E. 4 S Web Marketing Mix. ... DostupnAc na http://files.media- conference.webnode. cz/200000046-6cc0c6dba8/prezentaceSmid.ppt#26; stazeno dne 1. 6.
| Title | : | Marketing v cestovním ruchu |
| Author | : | Dagmar Jakubíková |
| Publisher | : | Grada Publishing a.s. - 2009 |
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