Aftermarketing
Recommends ways for companies to retain current customers by making better use of their customer information files, maintaining communications, and other techniques for keeping customers satisfiedDay 8 Rolls-Royce Motorsa#39; Midwest zone service manager leaves a phone message. Day 1 1 Volkswagen leaves an ... Isuzu leaves a phone message. Day 14 aquot;Send us your phone numberaquot; requests Volvo in a Mailgram, aquot;or call, aquot; Volvo adds.
| Title | : | Aftermarketing |
| Author | : | Terry G. Vavra |
| Publisher | : | Irwin Professional Pub - 1992 |
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